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online marketing agency

Helping You Grow Your Business Online

Using all the up-to-date techniques to present your products, services, and yourselves in the best possible light online. We’ll help you get your message across clearly and quickly.

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Serving clients nationwide, including:

Traders Reserve
Chicago Board Options Exchange
Trading Technologies
Market Taker Mentoring
The great thing about hiring Skip is all of the positive surprises and value that you keep discovering about working with him. Just when you figure you have a handle on what Skip brings to the table, he’ll reach back and bring something unexpected to the challenge. Skip brings an extremely high level of integrity and professionalism to any project that he collaborates on. I am looking forward to having a longer-term and more strategic relationship with 16Wells, and I would suggest anyone reading this to do the same. Craig Severson

Trading Concepts

Skip is really great to work with. He is, with out a doubt, among the best in his business. He has a huge breadth of knowledge of all things related to online marketing, from high-level strategic planning, to hammering out the fine details to execute a well-laid plan. I strongly recommend working with Skip. Dan Passarelli

Market Taker Mentoring

[Skip] is a unique talent in that his deep expertise spans multiple disciplines including marketing, web strategy and design, SEO/SEM, web analytics, and last but not least, the financial industry in general and options trading specifically. Skip always delivers more than expected and never fails to teach me something new every time we meet. Aaron Durlam

Director, Advertising Sales, Chicago Board Options Exchange

Work With Us To Improve Your

Sales & Marketing Funnels

Get more leads and customers from your website – put it to work!  Your website does not need to be just an electronic brochure anymore!

Advertising Management

Use Google AdWords, Facebook Ads, Retargeting, and more to reach prospects and deliver them to your site in a cost-effective way.

Web Design & Development

Get a new website that adapts automatically to the device that’s viewing it.  Desktop, phone, tablet … look good on them all!

Search Engine Optimization

All the work you’ve put into your website is for naught if Google can’t understand it. We’ll help you structure your site to give you the best chance for success.

What We Offer

We offer companies from startups to the largest organizations online marketing expertise, from advertising to search engine optimization to web development.  By outsourcing some or all of your marketing functions, you can scale your own team, focus on product development, or bring our expertise in to resolve a short term issue.
We will help you improve, refine, or develop your strategy for gaining more business online.  If you’re searching for lead generation, improved sales from leading more of your website visitors to a successful purchase, or  improved communications with your audience, we can help.
Finding the right prospect at the right price is always difficult. In the ever-changing world of internet advertising, it can seem impossible. 16Wells is a Google Partner, knowledgeable and tested in all aspects of pay-per-click advertising, display (banner) advertising, and highly experienced in utilizing social media advertising channels for lead development. We don’t have a one-size fits all approach, however. We start by asking who your best clients are and develop an advertising strategy to attract more leads like those best customers. Contact us today to start a conversation about improving your business.

Reach Your Goals

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web analytics optimization

Our Work Flow

Goals & Objectives

Definition of what success is seems obvious – but more companies than not scrimp on this critical step. We will help define measurable, achievable targets that positively impact growth.

Campaign Execution

Once the goals are identified, creating campaigns and going after the best marketing channels to reach your target audience is the where heavy lifting begins. We’ll do it for you, and teach your team along the way, if desired.

Measurement & Reporting

When the campaigns are running, it’s critically important to measure results and make mid-stream corrections to improve results.  A/B testing, site and page optimization, and other Conversion Rate Optimization techniques will be used to get you the best outcomes possible.

Online Marketing Outsourcing

Frequently Asked Questions

Every client has slightly different needs, and a different situation that they are in when we begin an engagement.  Our process begins with a conversation, focused on understanding what your needs and your company’s needs are and a collaboration in development of an achievable goal that has a provable return on investment. Here are a few of the questions we often hear early on in our discussions with a new client. If your question isn’t answered here, please drop us a line and we’ll answer you quickly.

What kind of clients do you work with?
We have worked with clients of all sizes, from firms just starting out to publicly-traded companies. That said, our typical client to date has been in or related to the financial services industry where our founder, Skip Shean, spent more than 20 years as a management consultant and marketing executive.
What is your turn around time?
Of course the time required depends on the project and what else is going on at the time. To get the best estimate, contact us. But most website development projects take between 6-8 weeks, while advertising management engagements take 1-3 weeks before ads begin running.
What is your fee structure?
Because most of our clients are looking for a more constant, ongoing marketing effort rather than an intense, short-term project, we typically structure our fees as a monthly retainer to give clients the most flexibility to direct our efforts. But every project is different, and if that does not fit your project, we will do our best to accommodate you.

Don't Be Shy

Drop us a line anytime, and we will respond to you within 24 hours.  If you need to reach us right away, call (312) 971-3080.
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